N-VISION CONCEPT
N-VISION CONCEPT
Honoring an icon.
Design exploration for the Hyundai N-Vision 74. A gallery created to explain the process of creating the new production car.
Car renders by James Dowling
Backgrounds - Mid Journey
Client
Design Exploration
Year
2023
Art Direction, Concept, UI
Concept and Theme Development:
I began by defining the website's core concept: a gallery of forward-thinking, innovative car concepts that challenge conventional ideas. The theme was established as "Hyundai N-Vision," emphasizing the idea that this car concept would one day become the vehicle we drive.
Process:
Visual Design: The website design prioritized sleek, futuristic aesthetics and user-friendliness. I incorporated a fluid, interactive interface that showcases high-resolution images, 3D renders, and concept sketches. Each concept section was featured on its own dedicated page, allowing for an in-depth exploration.
Interactive Features: The website included interactive features such as orbiting the car, comment sections for discussions, and the ability to request updates on concept cars that pique visitors' interest.
Outcome
The "N-Vision concept" website successfully serves as a hub for innovative car designs and fosters a sense of community among car enthusiasts, designers, and industry professionals. For it to become a valuable resource for those interested in the future of automotive design and technology from Hyundai.
This project allowed me to demonstrate my expertise in web design, content creation, and the ability to build an engaging and informative online platform focused on a niche interest.
